Music Video Directors Study-Wayne Isham

Wayne Isham was born in 1958 and is an American music video director who has directed music videos of many popular artists. As well as this, he has directed many films too. 

Descriptions of some of his music videos:



Will Smith-Miami-1998

• Changes locations
• Combination of green screen, studio shots and real locations (miami beach)
• By 1998, he had more money now so the videos are more complicated
• Use of special effects
• Use of live performance
• There is a dance break

Ricky Martin-She bangs-2000

• Use of special effects
• He is the only man in the video which has a lot of sexual inuendos
• The video is more dance based than previous videas Wayne has directed
• Genre-pop/latin

N'sync-Bye Bye Bye-2000

• Use of special effects once again
• Alot of dancing with a break
• Change of location again
• First video that has a narrative/storyline
• Less sexiness than other videos he has directed

Bon Jovi-It's my life-2000

• Staged
• Change of location
• Use of special effects-jumping off bridge
• First sign of technology-computers
• There is a narrative/storyline again
• Actors are telling story where the artists are just singing

Kelly Clarkson-Life Would Suck-2009

• On stage
• There is no special effects this time
• There is a narrative/storyline though
• Advertises a mobile phone-Product placement
• When the beat kicks in the light shines